My Mission Is…

Throughout my career, I have helped many entrepreneurs fine-tune their business plans. I am also in the process of developing my own. As we all know, it is common practice for organizations to develop mission statements to provide employees a clear purpose.

If you take an honest assessment of your mission statement, does it unify, direct, and inspire employees to spend a significant part of their day fighting for your cause? As a leader, do you embody the mission?

Mission statements are more than just a public relations exercise.

Consider this one: “The Company’s primary objective is to maximize long-term stockholder value while adhering to the laws of the jurisdictions in which it operates and at all times observing the highest ethical standards.”

Shouldn’t all organizations strive for this? Does this mission statement motivate people to get out of their bed, sacrifice wages at times, and help them understand their role in achieving a collective goal?

When the mission, vision, and values of the organization fail to align with an employee’s value system, conflict arises.

While organizations are adapting to the economic challenge of a lifetime, now is the time to reevaluate your mission statements with renewed relevance.

Graphic: Nonprofit Hub

Good To Great

When you think that “good” is good enough, you never become great. The companies that thought they were good enough did not survive the COVID-19 pandemic. So, how do organizations go from good to great? 

1. Find the right people. Get the right people on board and focus them on actions that lead to greatness. Start with “who,” not “where,” since the right people will decide the strategic direction of the enterprise, and when a change in direction is needed, they will decide what that change should be.

2. A mindset of a level 5 leader. These leaders are determined to make the company succeed. They don’t seek success for their glory; rather, success is necessary so that the team and organization can thrive.

3. Face reality. Great organizations do not shy away from facing and accepting brutal truths and the realities of data, numbers, and situations. At the same time, they do not lose hope of a better future.

4. Strive for greatness. Achieving greatness is a lifelong journey built on consistent actions taken daily.

5. Recognize employees. Showing employees that they are valued is imperative. In times of disruption like we’re experiencing today, they are instrumental in helping companies reinvent themselves.

Source: Philadelphia Business Journal