Love is one of the most desirable things in life, the most natural and readily available. Our ability to love is often shaped by our experience of love and to a great extent, dictate how we live. In order to love someone, you must first love yourself or you’ll miss love’s true meaning. Everyone wants love, but few are able to give it. Many people have learned how to pretend to love – how to speak kindly, avoid hurting feelings and appearing to take an interest. Sincere love not only requires our concentration and effort, it demands our time and personal involvement. Love doesn’t have a single answer, but encompasses many truths such as; loyalty, trust, appreciation, respect, integrity, etc. Where there is genuine love, there is never a fear of deceit, manipulation or exploitation.